Saturday, January 20, 2018

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Soreini.com, Sebagai media sosial nomer satu facebook merupakan salah satu alat promosi online paling efektif dan murah, bagi kita para pemula internet marketing harus tahu perbedaan Facebook Profil, Facebook Groups dan Fanspage.

Masing-masing halaman memiliki fungsi yang berbeda, misalnya sebagai contoh kita pernah mendapatkan tag di halaman facebook yang yang menawarkan barang bahkan tidak jarang dinding kita penuh dengan penawaran barang kurang lebih seperti tembok rumah kita penuh dengan tempelan brosur.

Jika ini tembok rumah kita tentu kita akan kesal
Kurang lebih seperti itulah jika menawarkan barang atau jasa melalui facebook profil lalu di tag kebeberapa nama, tidak jarang pemilik akan terganggu atau bisa jadi marah.

Berikut ini perbedaan antara facebook profil, group dan fanspage:

Facebook Profil
Memiliki fungsi sebagai media berinteraksi dengan sesama pengguna, pada hamalan ini subjek merupakan individu

  • Tujuanya untuk memposting aktifitas seseorang sehari-hari atau ide dan pemikiran.
  • Jumlah pertemanan pada Facebook profil terbatas
  • Posting yang kita buat pada profil hanya muncul diberanda teman
  • Facebook profil sifatnya adalah pribadi.


Fanspage
Fanspage merupakan halaman khusus untuk kegiatan bisnis, baik perdagangan, perusahaan, merek, tokoh, yang bersifat satu arah.

  • Fanspage memiliki fungsi utama untuk berpromosi
  • Bisa dikelola beberapa pengguna facebook sebagai admin
  • Pemilik/ admin tidak diperlihatkan
  • Jumlah fans atau folower tidak terbatas
  • Setiap posting fanspage akan muncul di beranda follower dan notifikasi
  • Semua aktifitas dapat dimonitoring berupa data trafik
  • Bisa dipromosikan dengan facebook ads
  • Member tidak bisa membagikan posting

Jika kita ingin memulai promosi menggunakan fanspage berikut ini cara mudah membuat fanspage bagi pemula


Facebook Groups
Facebook group merupakan halaman tempat berkumpulnya orang-orang yang memiliki kesamaan minat, misalnya traveling, macing, berbagai berita, meme dan lain-lain.

  • Pemilik atau admin group dapat dilihat
  • Hubungan pemilik dengan member adalah sama-sama bagian dari komunitas.
  • Tidak bisa dimonitoring trafik
  • Setiap member bisa saling berbagi posting
Dengan mengetahui perbedaan dari ketiga halaman ini setidaknya kita mengetahui fungsi masing-masing dan bisa menentukan mana yang akan kita gunakan.


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